About

We are the brainchild of Dr. Benjamin Gilad

…who introduced business war gaming to the US and Europe in the early 80s. We use his unique methodology which focuses on both predicting market dynamics and openly facing the elephant(s) in the room.

We worked with all the big names in the Fortune 500. We worked in over 50 industries including pharmaceutical, high-tech, software, aerospace/defense, consumer goods, food and beverage, service, manufacturing, and retail. We worked on all continents except Antarctica. We have more experience than anyone else in this field.

Business War Gaming As It Should Be